Tag Archives: Extreme Marketing

Extreme Advertising By Reebok – Better Legs And A Better Butt With Every Step

I love extreme advertising and it’s my duty to point out the good ones every now and then so I invite you to watch this short 31 second commercial by Reebok. I actually watched this on TV before I found … Continue reading

Posted in Old Archives | Tagged | 58 Comments

‘Extreme Marketing’ Contest In The Works

We are planning a nice contest with the theme ‘Extreme Marketing‘. I’m not ready to give the details right now but I’m very excited about it. We are looking for sponsors – could YOU be one? I hope so. Contact … Continue reading

Posted in Old Archives | Tagged | 14 Comments

Dylan Turns Guerrilla

Nothing surprising here but Sony BMG Music Entertainment (UK) Ltd. help promote Dylan’s latest release with a little Guerrilla Marketing. This very cool viral video generator allows fans to send customized versions to their friends. Very nice!

Posted in Old Archives | Tagged | 7 Comments

The Best of Guerrilla Marketing

According to Wikipedia, the term ‘Guerrilla Marketing‘ was coined by Jay Conrad Levinson in his 1984 book Guerrilla Marketing as an unconventional system of promotions on a very low budget, by relying on time, energy and imagination instead of big … Continue reading

Posted in Old Archives | Tagged | 1 Comment