By
Brian on Sep 21, 2008 in Marketing | 5 Comments
Nothing surprising here but Sony BMG Music Entertainment (UK) Ltd. help promote Dylan’s latest release with a little Guerrilla Marketing. This very cool viral video generator allows fans to send customized versions to their friends. Very nice!
Rate this: 3.9 (2 people)
If you enjoyed this post, make sure you subscribe to my RSS feed!
By
Brian on Sep 14, 2008 in Marketing | 0 Comments
According to Wikipedia, the term ‘Guerrilla Marketing‘ was coined by Jay Conrad Levinson in his 1984 book Guerrilla Marketing as an unconventional system of promotions on a very low budget, by relying on time, energy and imagination instead of big marketing budgets. I just purchased a paperback copy of Jay Conrad Levinson’s 4th edition [...]
By
Brian on Jun 28, 2008 in Marketing | 2 Comments
Do you own a Blog? Do you convert your posts into articles? This is a common sense suggestion that I’ve seen over and over but it wasn’t until very recently I actually began acting on it. It’s easy to see it somewhere, like here, and think it’s a great idea and then forget all about [...]
By
Brian on Jun 7, 2008 in Marketing | 1 Comment
Many internet marketers are slow to recognize the importance of RSS feeds and the potential it has for delivering targeted and ‘wanted‘ traffic to their sites. Just like a traditional newsletter, subscribers must opt-in to get the feed. Once subscribed to the RSS Feed, they’ll automatically be updated as you add new content to your [...]