Less than two weeks ago I setup another WordPress blog on eZinePress.com and we’re officially launching it this weekend. eZine Press is an ezine news and commentary blog designed with the average email/ezine marketer in mind. Rather than repeating every bit of news and statistics published on the subject eZine Press will focus on what [...]

Signatures can be a useful form of providing contact information and adding a bit of personality in your emails for the people you communicate with online. Email signatures provide contact information to your correspondents. More importantly, they can be effective ways of promotion and building brand awareness. Like a signature in a forum post, you’d [...]

In today’s fight against spam, many ISPs filter emails using a technique called “content filtering”. Content filtering looks at the words, links, and images to determine if that message is likely spam. That ISP may block the message from being delivered to the subscriber if they believe it may be spam. A message that is [...]

Email Marketing On Your Side…
Since the early nineties businesses have known the value of using email to promote their products to new and past customers. Whether promoting products, searching for new customers, up-selling, or simply strengthening our brand, email marketing is an important business tool that needs to be mastered and used properly to be [...]