A New A Year Of Vision And Focus
Jan 01
I’m not big on New Year resolutions but it is a great time for reflection and re-aligning our focus. This focus can generally have a value attached to it as well as a price tag. This year the Extreme Ezine is going in a different direction. It may seem like we’re taking a step backwards and our rational may sound contradicting to some but income generation from our publication and this site are taking a backseat this year. There is a method to our madness. We fully expect to to achieve record profits in 2010.
This year we will be digging in and making changes for long term success. I’m going to spend ‘09 building our feed and subscriber lists, improving content, building traffic and online relationships. I’ll spend the entire year building our brand then perhaps re-structure the site in 2010 with ads.
Our Vision
Brand focus and execution are vital to our ultimate goal of becoming the number one online resource for internet marketers.
Number One Goal: Successful Branding
Successful branding is our number one focus for 2009. The Extreme Ezine is a newsletter and blog for internet marketers. I feel we have done a fair job in branding ourselves as just that. The new year will bring in new focus and determination. Determination on branding not income. Our income is important but not at the expense of our brand. Unless the income source enhances our content it will not be a factor in 2009.
Extreme Ezine Advertising Is Suspended
At this stage of our blog the paid and affiliate ads were a distraction hardly worth the effort. We have removed all paid and affiliate advertising from the main site.
We’re not crazy, we love money just like anyone else. You will still see a few affiliate links lightly sprinkled throughout the site when relevant with our content. We do have other sources of online income as well so we’re not going to go broke.
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